My name is Katie Smetherman and I’m the one-woman-show behind Smetherman Design.


What Can I do I do?


I’m a branding designer who provides YOU (lovely entrepreneur!) powerful visuals to stand out in your crowded market and attract your ideal clients.

I come across one too many entrepreneurs trying to do it all, putting the cart before the horse, and struggling to grow their business without getting the foundational work done like your BRANDING, VISUALS, AND USER EXPERIENCE.

These three elements are necessary for the success and growth of your business.

I take pride in helping entrepreneurs like you get clear on their branding, present visuals that set you apart from your competition, and help you both attract and retain clients through seamless user experience.

Simply put, this means that all the moving parts of your business will finally look and feel consistent and cohesive throughout all your platforms. It’s about time.

Leave the heavy lifting to me. I’ll find the spark that makes your brand unique and light it up.

Graphic Design AWARDS

American Marketing Association (AMA) Crystal Award for Brand Guidelines / Style Guide | 2017
Keep Houston Beautiful Innovation Award | 2015